Case Study: Digital Canvas Mobile App

Case Study: Digital Canvas Mobile App

Client: Digital Canvas
Industry: Cultural and Event Information
Project Scope: Mobile App Development for Kolkata’s Durga Puja Information
Solution Partner: Indian Technology Company

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Overview

Durga Puja, a grand cultural celebration in Kolkata, attracts millions of visitors annually. To simplify access to vital information such as nirghanta (puja timings), artist profiles, car parking details, and zone-wise puja pandal information, Digital Canvas envisioned a mobile app that would serve as a one-stop solution for all Durga Puja-related information.

Indian Technology Company was tasked with designing and developing this mobile application, ensuring an engaging user interface, seamless navigation, and real-time updates.

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Challenges Identified

1. Comprehensive Information Compilation:
   • Collecting and integrating data on thousands of pandals, artists, and logistics like parking zones and traffic regulations.
2. User-Friendly Design:
   • Creating an intuitive UI/UX that caters to users of diverse demographics.
3. Real-Time Updates:
   • Ensuring accurate and up-to-date information, including changes in traffic rules and puja timings.
4. Zone-Wise Navigation:
   • Providing efficient search and filters for zone-wise pandals and amenities like parking spaces.
5. Offline Access:
   • Ensuring key features like nirghanta and pandal details are accessible without internet connectivity.

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Solution Provided by Indian Technology Company

Indian Technology Company developed a robust and visually appealing Digital Canvas Mobile App with features tailored for the vibrant Durga Puja festival in Kolkata.

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Key Features of the Digital Canvas App

1. Durga Puja Nirghanta
2. Artist Information
3. Zone-Wise Pandal Details
4. Car Parking and Logistics
5. Medicine Shop Details
6. Metro Details

and others

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Technology Stack Used

• Frontend: Angular (for a seamless cross-platform experience).
• Backend: Codeignitor for handling dynamic data updates.
• Database: MySQL

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Implementation Process

1. Requirement Gathering:
   • Collaborated with Digital Canvas to identify all user scenarios, features, and integration needs.
2. Design and Prototyping:
   • Developed wireframes and prototypes with a focus on festive themes and usability.
3. Development:
   • Built using agile methodology to ensure timely feature delivery and testing.
4. Testing:
   • Rigorous testing for performance, user experience, and compatibility across devices.
5. Launch and Support:
   • App launch during Durga Puja with ongoing support for real-time updates and future feature enhancements.

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Results Achieved

1. Enhanced Visitor Experience:
   • 75% of users reported smoother navigation and better festival planning.
2. Wide Reach:
   • The app was downloaded by 1,50,000+ users within the first month.
3. Real-Time Updates:
   • Reduced confusion and improved user satisfaction with real-time alerts and dynamic data integration.
4. Increased Engagement:
   • The artist section garnered significant attention, increasing recognition for artisans.
5. Streamlined Logistics:
   • Car parking and navigation features helped alleviate congestion during peak hours.

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Client Testimonial

“Digital Canvas Mobile App has revolutionized the way people experience Durga Puja. The user-friendly design and rich features like nirghanta, artist information, and real-time parking updates have made festival planning effortless for visitors. Thanks to Indian Technology Company for bringing this vision to life!”
– Project Head, Digital Canvas

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Conclusion

The Digital Canvas Mobile App by Indian Technology Company effectively addressed the logistical and informational challenges of Kolkata’s Durga Puja festival. By combining cutting-edge technology with an understanding of cultural needs, the app became an indispensable tool for festival enthusiasts.

Need a similar solution for your event or organization? Contact Indian Technology Company to turn your vision into reality.